Become a Signify Creator

Create. Collaborate. Grow.

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You don’t need thousands of followers to be a great creator.

Signify Creators is a curated network of independent content creators who work alongside Signify Marketing to create fresh, engaging content for brands, businesses, events and the Signify platforms.

We’re bringing together creators with different personalities, perspectives, interests and life experiences because great content isn’t one-size-fits-all.

Different audiences connect with different people.

That’s the point.

Whether you love being in front of the camera, capturing experiences, editing videos or finding creative ways to tell a story, there may be a place for you within Signify Creators.

This Isn’t an Influencer Program

Your follower count is not what gets you into Signify Creators. We’re interested in your ability to create. Signify Creators are people who can help businesses connect authentically with their audiences through relatable, engaging content. You may appear on camera. You may visit a local business. You may experience a product or service. You may cover an event. You may help tell a story. But you do not need an established audience or large social following. The content is the value.

What Signify Brings to the Partnership

We want creators to be able to focus on being creative. Signify handles the business side. That includes:

Creative Direction

We’ll help establish the goals, audience, message and direction for each project so you aren’t left guessing what the client wants.

Feedback & Development

We’ll provide project feedback and help creators continue improving their skills.

Clear Expectations

Deliverables, deadlines and compensation are established before you accept an opportunity.

Community

You’ll become part of a network of other creative people you can meet, collaborate with and learn from.

Client Communication

Every project is different. We stay flexible and responsive to make sure the process fits your flow—not the other way around.

Creator Protection

We want creators to be treated professionally, compensated appropriately and protected from unclear or constantly changing expectations.

Who We’re Looking For

You might be a great Signify Creator if you:

  • Genuinely enjoy creating content

  • Have experience creating or editing videos and/or photography

  • Are comfortable being on camera

  • Have access to a phone with a high-quality camera

  • Can follow creative direction while still bringing your own personality to the content

  • Communicate well

  • Meet deadlines

  • Are open to feedback and coaching

  • Take commitments seriously

  • Want to collaborate with other creative people

Professional camera equipment is not required. A huge social following is not required. A marketing degree is definitely not required. Creativity, reliability and a willingness to grow matter much more.

Frequently Asked Questions

  • Opportunities will vary based on the needs of Signify Marketing and our clients.

    Projects may include:

    • UGC-style short-form video

    • Promotional videos

    • Event coverage and recap content

    • Visiting a business and sharing an experience

    • Trying a product or service

    • On-camera content

    • Lifestyle content

    • Social media videos

    • Occasional photography

    • Content created specifically for Signify Marketing

    Some opportunities may involve one creator, while others may bring several Signify Creators together on the same project.

  • Compensation will vary based on the scope of each opportunity, typically ranging from $50 to $500+ and will be outlined in the opportunity offer.

  • Creators apply and are individually reviewed by Signify Marketing.

    If accepted, you’ll be added to the Signify Creators communication group, where available opportunities will be shared.

    Each opportunity will include information such as:

    • What needs to be created

    • The purpose and goals of the content

    • Creative direction

    • Desired length or deliverables

    • Location, when applicable

    • Deadline

    • Compensation

    Opportunities are completely optional.

    If a project interests you and works with your schedule, you can claim it. If it doesn’t, simply pass and wait for the next one.

    Compensation is established before an opportunity is posted, so you’ll always know the expectations and payment before agreeing to the project.

  • Experience matters—but perfection doesn’t.

    We’re looking for people who already enjoy creating and can show us examples of work they’ve produced.

    You do not need to be a professional creator.

    Some creators may enter the network with significant experience. Others may have natural ability and potential that can be developed with coaching and feedback.

    What matters most is that you demonstrate creativity, reliability and a willingness to learn.

  • Being part of Signify Creators comes with creative freedom—but also professional responsibility.

    When you claim an opportunity, Signify and our client are counting on you.

    Creators are expected to:

    • Communicate promptly and professionally

    • Follow the provided creative direction

    • Meet agreed-upon deadlines

    • Deliver work that reflects Signify’s quality standards

    • Communicate immediately if an unexpected issue arises

    • Receive feedback professionally

    • Complete reasonable revisions when necessary

    • Represent Signify and our clients appropriately while participating in projects

    Repeated missed deadlines, incomplete projects, poor communication or failure to meet quality expectations may result in fewer opportunities or removal from the Signify Creators network.

  • Signify Creators are independent creators, not employees of Signify Marketing.

    You are free to create content, freelance and work with other businesses outside the program.

    You are also always free to decline a Signify opportunity.

    For projects and client relationships introduced through Signify, however, the business relationship remains managed through Signify Marketing. This allows us to protect both the creator and the client while maintaining the structure that makes the network possible.

    Specific terms will be included in the Signify Creator Agreement.

  • For paid projects, final content is typically created for and owned by the client receiving the work.

    Creators may generally include approved work in their portfolio, and Signify may showcase work produced through the Signify Creators program.

    Project-specific requirements will always be communicated when necessary.

Ready to Create With Us?

If you love creating content, enjoy telling stories and want opportunities to collaborate with businesses and other creatives while continuing to develop your skills, we’d love to learn more about you.

Complete this form to apply to become a Signify Creator.